Premier Cru are witnessing a boom in sales of fine wines as Investment Products.  Due to the uncertain times, the roller coaster ride on the stock exchage many investors are looking for ’safer’ alternatives to keep their money and or pensions secure.  The boom and bust cycle of the global ecconomy is leading to an ecconomic melt down of financial institutions, many are well known and trusted names; at home, on the continent, across the pond and in fact world-wide effecting all money markets.News items coupled with daily reports from the government and the ‘city’ are making invstors extremely gittery, many have turned to gold as ’safe investment’ but this is now standing at an all time high. Many other investors  are finding that investing in vintage, rare and sought after wines are just what they need in these otherwise turbulent times. Premier Cru have a proven track record for expertise in this investments market.